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Provision of leading marketing consultant and business ideas specialists:
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a variety of activities undertaken by one of Europe's leading
marketing consultants)
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CONSULTANCY CLIENTS & PROJECTS
| Hill Samuel Private Bank |
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Moore Stephens – Chartered Accountants |
Annual contract to supply marketing services:
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Moore Stephens – Isle of Man | Marketing and management audit including structure and function recommendations and marketing planning |
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International Private bank |
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| Jersey based Trust company – subsidiary of a major UK insurance and trust company | Facilitated two sessions with the local board and UK CEO to determine the reason for lack of new business and developed a series of initiatives, agreed at each step with the participants to create the structure and resources so that new business is likely to occur |
| EFM Asset managers |
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Volvo Cars (UK) | Advised on the design and content of a two day planning and training conference with the Sales and Marketing teams for the launch of a new model – facilitated and managed the conference |
| Keycom Plc. UK telecom/internet service provider |
Facilitated a one day planning seminar with the Marketing & management teams to determine management perceptions of the business and to understand why the business was not growing at the required rate., Subsequently, provided the planning the planning to achieve corporate objectives |
| Market Research - trust company |
To determine competitor fees |
| Market research – for major Japanese producer of TVs, digital cameras, audio systems |
Carried out research will dealer premium list to determine attitudes to the manufacturer’s current plasma screen product as a prelude to launching another model |
| Market research – recruitment agency |
To determine strengths and weaknesses and market perceptions. Analysis of data and formulation of recommendations and construction of a marketing plan |
| New business planning application |
Advised on the content of the business plan submitted to the Jersey Finance and Economics Committee for a contact lens fulfilment services company. The business is now thriving and exceeding all expectations |
| Garden Centre | Facilitated a corporate and marketing planning session for the three directors. Produced recommendations for future actions to achieve directors’ personal objectives and the long-term goals for the company. Devised and introduced a customer care programme and with the help of the staff the set of Customer care standards to which they agreed to work. |
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International Marketing & PR for International property management and sales company | Rewrite existing marketing and procedures manual for their UK and international branch network so that it was sufficiently easy and useful to use to motivate staff to actually use it |
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Venture Capital projects company |
Providing marketing and corporate development advice on a series of patentable and innovative projects:
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International trust conference |
Chaired one day of a two day international trust conference and spoke on marketing strategies for trust companies |
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Trust company brochure | Rewrite of trust brochure to match the ‘language’ of the client base |
| Trust company literature |
Wrote and formatted the corporate brochure for a new trust company and liaising with their advertising agency produced the full suite of stationery |